Cover Story
The Secret Sauce to Retention
Training, Recognition, and Care Create a Culture of Growth By Cathleen Draper Since the onset of the COVID-19 pandemic, hotels have faced an ongoing labor shortage that shows no signs of abating – despite predictions that the industry will add roughly 14,000 jobs this year. In a survey conducted earlier this year by the American Hotel & Lodging Association and Hireology, 65 percent of hotels reported continued staffing shortages, especially in housekeeping and front desk roles. “Finding good employees – reliable, punctual employees that actually…
Featured
Padding the Bottom Line
Business Intelligence and Revenue Management Software Help Hoteliers to Compete for Every Dollar By Nick Fortuna All hoteliers want to achieve 100% occupancy, so what’s wrong with steeply discounting your last few vacant rooms each night and putting that inventory on high-commission travel websites? Since no one makes money from empty rooms, surely some revenue is better…
Beyond the Room
Boosting Non-Room Revenue Through Strategic Amenities and Partnerships By Elsbeth Russell Room-based revenue has long been the traditional means of hotel profitability, but in today’s dynamic landscape, it’s no longer the whole story. The future of hospitality success lies not just in heads in beds, but in the experiences and services that engage both overnight guests and…
The Rise of Subscription Service Models
Subscription-Based Services Help Hoteliers Stay Ahead By Amy King When you think of subscription services, you might immediately think of platforms like Netflix and Spotify, or even news subscriptions, retail subscriptions, or gym memberships. With these models, customers pay a fee at regular intervals in exchange for a product or service. More recently, subscription models have become…
Columns
Beyond Automation
AI-driven commercial services empower hotel operations. By Romal (RJ) Jayswal The hospitality industry grapples with one of the highest labor turnover rates, trapping hotel owners in an endless cycle of hiring and training. They are left overwhelmed and forced to step into operations when needed, stretching themselves too thin. The focus must shift to reimagining…
Competitive Edge
At AAHOACON’s Collegiate Championship, the next generation of hoteliers cut their teeth in hotel management. By A.D. Thompson There is evidence, suggest some studies, that Gen Z may be less sociable than previous generations when it comes to face-to-face interaction. The purported catalyst? A meaty entree of coming-of-age during a time of rapid technological advancement with…
Beyond the Paycheck
How to leverage financial benefits to retain hotel talent now. By Phil Mark Ever feel like you’re playing whack-a-mole with staffing issues? One minute you’re celebrating a fully booked weekend, the next you’re scrambling to cover a no-show or onboarding yet another new hire. For hotel owners, especially franchisees, the daily grind of managing a…
A Legacy of Hard Work
San Francisco’s Tenderloin Museum is set to debut an exhibit dedicated to Indo-American hoteliers. By AAHOA Staff The Tenderloin Museum in San Francisco will soon open the first permanent Indo-American Hotelier History Exhibition, paying tribute to the generations of Indian American hoteliers whose contributions have helped shape today’s hospitality workforce. Part of the museum’s expansion…