Demand for National Parks Remains Strong

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Source: Hotel Business
By Hotel Business
March 5, 2019

With wellness tourism on the rise, Expedia Group has released insights on travel trends in four national parks: Moab, Yellowstone, Yosemite and Zion National Park.

Expedia Group’s data revealed:

  • Aside from Zion, where stays are evenly spread throughout the year, the majority of room nights spent at each of the markets occur in the spring and summer seasons (March – September), indicating a spike in demand during periods with ideal weather for outdoor activities.
  • Moab, Yosemite and Yellowstone have seen tremendous positive year-over-year growth in package demand (nearly 110%, 70% and 45% year-over-year growth, respectively).
  • Packages that include lodging, air and car have a strong share of demand in each of the markets (nearly 60% share in Moab and Yellowstone, 50% share in Zion and 40% share in Yosemite).
  • Overall growth in demand to each of the markets continues to be strong (nearly 780% year-over-year growth in Moab, 660% year-over-year growth in Yellowstone, 245% year-over-year growth in Zion and 280% year-over-year growth in Yosemite), with international travelers driving nearly 80% of overall demand.

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