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When good looks bad
Leading through uncertainty by Dr. Jodi Vermaas and Blair Hildahl Now is the time that everyone is looking at you.…
Browsing: First Perspectives
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Women to the front
Castell Project brings balance to hospitality by HEATHER CARNES We want to evolve and progress, but changes in policies and…
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Castell Project and AAHOA work together to provide professional opportunities for women
by PEGGY BERG While women became a majority of college students in 1973, it wasn’t until 2019 that women became…
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Don’t bury your head in the sand
by MARILOU HALVORSEN Being a good leader is more than balancing a difficult budget or engaging an audience with a…
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Brand standards
The intersection of guests, owners, brands, and staff by TINA EDMUNDSON When a branded hotel opens its doors, guests from…
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The first 100 days
CECIL STATON AAHOA President & CEO With any new job, it takes time for one to become familiar with the…
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The hotel owner and brand relationship
Jagruti Panwala AAHOA Chairwoman (2019-2020) For most of AAHOA’s 19,600+ members, the franchise business model helped them achieve the American…
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Don’t shy away from empowerment – even if you think the word is overused
by JEFF HIGLEY Empowerment is one of those buzzwords that often creates exaggerated eye rolling when it’s excessively used out…
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A time for change
RACHEL HUMPHREY AAHOA COO & VP of Franchise Relations For much of the past year, I had the privilege of…
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What it means to be “the voice”
Geneva Toddy Today’s Hotelier Managing Editor This issue of Today’s Hotelier is our “Looking to the Future” issue and debuts our…